I am a big fan of Clicknewz. So when Lynn Terry posted about a new blog she started, I jumped on it pretty quick (and added it to my Google homepage with the rss feed). It’s called Midnight Marketing Snack, and it’s a really fun concept (in my humble opinion). She does quick little nuggets about internet marketing, and they post every day at midnight as you might have guessed from the name.
It reminded me of another site I stumbled upon recently, Woot.com. Woot posts one product a day for sale. Once it sells out, it’s done, there is no more. If it doesn’t sell out, you can’t get it the next day. What I find so interesting about the site, though, is that the first hour they post (midnight also) they sell a LOT of products. Sometimes more than 15% overall. They keep product stats and I have seen times where the first one to purchase something is 3 seconds! You might think, but they only sell one product? Yep, and I am guessing it is working pretty well for them, judging by some of the product sales stats I have seen.
What does this all have to do with buying a web biz? Not much really, except they are examples of sites that I would be inclined to purchase. The marketing snack blog is set up to auto post, so she loads it on the front end and then just lets it sit back and collect traffic. Work hard for an hour a month getting it set up, then go about your other sites. The only thing I wouldn’t like about Woot is the messing with the physical products. Otherwise, they have a great site that has entertainment value as well (check out the blog or the podcast).